Amazon's Experiment
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On today\\u2019s show we\\u2019re talking about using data to drive business decisions. Perhaps the best company in the world for using data driven decision making is Amazon.
\\nBut what do you do when the data exists? You\\u2019re hoping to try something new in the market that hasn\\u2019t been done before, or if it has been done, you don\\u2019t have access to the data because it\\u2019s proprietary?
\\nWell, it would make sense to run an experiment on a small scale to collect the data and then use that data to plot their next move. Amazon announced the closure of numerous recently opened stores. Does this mean that their recent foray into physical retail was a failure? Or were they simply running a data gathering experiment?
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\\nHost: Victor Menasce
\\nemail: info@victorjm.com
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