People in the motivation & success industry \u2013 and people in general \u2013 are obsessed about \u201csignificance." Doing \u201csignificant\u201d things. Living a \u201csignificant\u201d life. This sounds noble...and it is. But there\u2019s also a dark side to it. The search...the obsession...for significance can be problematic. That's what we talk about & we share some things for you to think about...to make sure your pursuit of significance is noble & authentic\xa0& not really some self-centered, egotistical thing.