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Nicolas Babin, a french citizen has over 30 year experience in high tech industry. He has worked and lived for over 20 years in the US, Europe and Japan. He is a pioneer in AI and robotic having served over 15 years at the helm of Sony Europe.

He was managing director of Sony Entertainment Robots Europe and head of communication for Sony Europe. He then was managing director of several companies in the US, UK, Germany and France.

Nicolas created and developed over 21 companies in his career so far. He has sat and sits on many boards as a non executive and executive member.

Most passionate about

• I am most passionate about the project that takes up about 80 percent of my time today. It\\u2019s a company that I started three years ago with an associate and good friend of mine, Beno\\xeet Mirambeau. The two of us started a diabetes management company named MirambeauAppCare.
• This company manages diabetes, especially the level of insulin that people need to inject themselves with based on their doctors\\u2019 protocols, glycemic levels, food intake, and workout activities. It\\u2019s relevant for all types of diabetes (type 1 and type 2) as well as for pregnant women.

Starting the company

• MirambeauAppCare stems from the fact that Beno\\xeet\\u2019s mother has been ill with diabetes for 30 years. In 2015, it got so bad, she fell into a coma. Benoit got scared and said, \\u201cDon't worry, Mom. It's Friday. By Monday, I will have found an app for you.\\u201d Throughout the weekend, he looked for an app but could not find anything that would manage the exact level of insulin for her.
• Beno\\xeet\\u2019s passion is coding. So, he said, I'm going to make you one. He worked for over 800 hours to create this app, which is based on doctor's protocols and can take into consideration, as I mentioned before, glycemic levels, food intake, and workouts. After that, he started to test it and show it to doctors. Everybody was amazed.
• But Beno\\xeet had never created a company. When I became involved, his company was my 16th company. We had the same accountant. So, he went to his accountant and said, \\u201cLook, I have this product. Everybody's telling me that it\\u2019s fantastic. I need to start a company but I don't know how.\\u201d And the accountant put us in touch. We became friends instantly. We have a very great relationship. I helped him set up the company.
• He's the CEO of the company. I'm in charge of everything but development. I'm in charge of marketing, sales, international business development, etc. He\\u2019s like a CTO. He\\u2019s the CEO but he's in charge of the product.
• That's how we started the business. Then we won the CES Innovation Award in 2018 in Las Vegas, while last year we won the Arab Health Innovation Award in Dubai.
• We're the only company that has this type of product based on A.I. and machine learning. Machine learning is part of A.I. Basically, after three months, the product becomes so personalized that it's really made for the patient.

Nicolas\\u2019s career

• I've been involved in AI since 1996, when I headed up the Sony Robotics Division. The product was called Sony Aibo Robotic Dog for Artificial Intelligence Robot. It was a small dog that we sold from 1999 to 2005 and that was relaunched last year.
• I'm very lucky. I'm a passionate guy and I've really enjoyed my life so far. I've worked 20 years outside of France; I worked five years in the US and met my wife (who is American) in San Francisco. Then we moved to London to start our life together.
• I started a European operation in London. Then, from London, we moved to Brussels. From Brussels, we moved to Tokyo. From Tokyo, we moved to Berlin. Sony, being a Japanese company, moved me quite regularly and I went up each time I moved. I was in charge of the European robotics division. So I've been a pioneer in any type of AI.
• What I..."