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You might be thinking, "Why the 180, Ray? Haven\'t you been pitching A.I. as an incredible new tool? Aren\'t you marketing your own copywriting A.I.?"

I\\xa0still\\xa0believe A.I. is an incredible tool - And yes, I\'m very pleased with my company\'s A.I. software - BUT, as I said when I first started in this business,\\xa0you must be more than\\xa0just\\xa0a copywriter.

That was true then, but now...it\'s absolutely critical.

If you\'re counting on copywriting alone, you\'re not only eligible for a quick replacement, you\'re also doing a disservice to your clients (the ones you\'ll likely be losing soon).

[01:01]\\xa0\\u201cThe amount of money we receive will always be in a direct ratio to the demand for what we do, our ability to do it, and the difficulty in replacing us.\\u201d - Earl Nightingale
[01:45]\\xa0It\'s already happening...as predicted
[02:10]\\xa0Our Copywriting A.I. (ClarityScribe)
[02:37]\\xa0You MUST be more than a copywriter to compete with other copywriters
[04:07]\\xa0Understanding the context
[05:17]\\xa0To be competent you must study (the right people)
[05:49]\\xa0Understanding the history of this business
[06:53]\\xa0My point: Understand the whole process
[08:21]\\xa0Find a "working" mentor

Links

Copywriting as a Million Dollar Business\\xa0- Join me live in Spokane for this life-changing workshop - In person (this month) and virtual (next month) options available while they last.

Lex Fridman Podcast\\xa0-\\xa0"Conversations about the nature of intelligence, consciousness, love, and power."

ClarityScribe\\xa0- The A.I. software my company has developed specifically for copywriting.

Bob Bly\\xa0- Brilliant copywriter!

Digital Course Academy\\xa0-\\xa0If your goal is to create a digital course, here\'s where to start.

Membership Experience\\xa0-\\xa0Want to create a membership experience that makes people stick around month after month? Stu can teach you how.

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