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Remember the good old days of email marketing when you could just send email to someone and they would actually look forward to receiving it? While it\\u2019s true that email marketing was different in the past, I believe there is a case to be made that we are in The Golden Age of email marketing right now\\u2026and you can still be a part of it.
My guest this week is someone who knows a lot about how to get the most out of your email marketing. Nathan Barry is the founder of ConvertKit, and he is going to share some simple hacks that will help you become a vital part of the email renaissance.
When I walk into my office each day, the first thing I see is a pink index card with three words written on it. Those three words are the principles that drive my business daily.
Those words are:
Presence has two meanings for me: number one, and the most important, is the presence of God. I want to be aware of God\'s presence every moment of the day. The second meaning of the word presence is being present with people. This is a big deal to me.
The second principle is people. The real foundation of my business is people just like you. No people\\u2026no business. But people mean much more to me than that. We all need deep relationships with others and relationships are reciprocal. We need each other. We need people in our lives.
The third principle is profit, because if you don\'t have a profit, you won\'t have a business for very long.
Those are the priorities that I think about every day in the business as I walk in the door. If I stay focused on the presence of God while being present with people and recognizing their importance, the profit will take care of itself.
I ditched my iPad\\u2026kind of. I ditched my smaller 9.7\\u201d iPad in favor of the larger 12.9\\u201d one. From the outside I can understand why people might have a problem with that decision\\u2026I mean, does it really make that big a difference?
Yes, and here are five reasons why:
While the adage isn\\u2019t always true, in this case, bigger is actually better.
My guest Nathan Barry likes to build audiences and companies. Right now he is focused on building\\xa0ConvertKit, an email marketing company for professional bloggers. It\\u2019s both powerful and easy to use, plus amazing people like Tim Ferriss, Pat Flynn, Chris Guillebeau, as well as 12,000 other great bloggers swear by it.
Here are some snippets from our conversation:
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