Connecting to the Pain
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I was recently interviewed for the\\xa0Marketer of the Day Podcast, hosted by Robert Plank.
In this episode, we dig into some core marketing principles that I use and teach, and discuss how they relate to the system covered in my new book, Read This Or Die.
00:00\\xa0Intro
00:43\\xa0Nerves
01:48\\xa0Ray\'s Unique Selling Position
03:15\\xa0What\'s something unique that you\'ve written copy for?
04:58\\xa0Where do people fall short in the copywriting process?
07:23\\xa0The importance of storytelling
09:38\\xa0"Well, you\'ve got it...Now what?" (The pain of Parkinson\'s Disease)
12:03\\xa0The missing chapter
12:40\\xa0DBS
13:51\\xa0Any surprises?
16:17\\xa0Are you exploiting this?
17:54\\xa0Copywriting\'s role in the life-changing process
20:37\\xa0Have I missed anything?
24:00\\xa0Where do they go?
24:26\\xa0On that quote...
Links
Read This Or Die\\xa0- Click to order your copy of Read This Or Die, and claim your free, 6-video mini-course that I created to accompany the book.
Marketer of the Day with Robert Plank\\xa0- Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World. Thank you to Robert for granting me permission to use this week\'s audio.
How You Can Help
Subscribe to the show in\\xa0Apple Podcasts\\xa0or on\\xa0Spotify, and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show.
Questions or comments?
Connect with Ray on\\xa0Facebook,\\xa0Twitter, and\\xa0Instagram
Visit\\xa0Ray\'s community on Facebook\\xa0\\u2013 This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.
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