What Decision Makers Really Want to Know

Published: Oct. 30, 2012, 11 a.m.

What do decision makers really want to know from you as a service provider? The question is simple. The answer is also simple, but carrying out the request can be more complicated. According to Darlene Price, author of Well Said! Presentations and Conversations that Get Results, decision makers want to know how you can help them. Listen as she explains the three things they're specifically looking for, as well as how to persuade decision makers and how to conduct "powerful conversations."