Tips for Marketing on LinkedIn (Without Upsetting Your Prospects)

Published: June 3, 2009, 2 p.m.

Millions of business professionals have a LinkedIn profile. So how does a marketer tactfully and effectively use this resource?

Jason Alba, author of I'm on LinkedIn -- Now What, explains the finer points of netiquette (Internet etiquette), the best way to build a list from your connections, and what your personal profile should look like


(Time 08:32)

Interested in hearing more? Watch Jason Alba's on-demand webinar.