How Being Likable Helps You Win Sales
Being likeable helped Sally Field win an Oscar ("You like me! You Really Like me!"), and it can help you win more sales. That's because people buy from people and businesses they like. You might provide the best service, but unless prospects and clients connect with you, you will not win their business. Listen as Michelle Tillis Lederman, author of The 11 Laws of Likability, explains how to increase your likability, strong client relationships, and win more sales.