Get Prospects to Come to You—Start Podcasting

Published: May 3, 2011, 11 a.m.

Chasing after prospects is hard work, not to mention miserable as you try to get through their gatekeepers. But when you produce podcasts, interviewing people in your target market, something changes—prospects come to you.  Listen as Todd Schnick, founder of The Intrepid Group, discusses how businesses of any size can—and should—use podcasts to develop new business.