Automated Marketing and Sales Tools Help Drive Business Growth
The market for automated marketing and sales tools is expanding, and their costs are dropping. It's easier than ever to take advantage of them to generate and nurture leads. And companies that use those tools will have a significant advantage over—and will grow more than—firms that do not. Listen as Mike Schultz, co-author of Rainmaking Conversations, discusses sales and marketing trends firms should be aware of and how to adjust to them and grow revenue in 2012.