4 Dos and Don'ts for Prospecting Emails—An Interview with Kendra Lee

Published: April 22, 2014, 11 a.m.

We all get so many emails that if the subject line doesn't capture our attention, it's gone. Or if the subject line does interest us but the message fails, it is deleted almost as quickly. There are things you can do to your emails, however, to prevent your prospecting emails from being instantly deleted. Listen as Kendra Lee explains what you should do—and not do—to get prospects to pay attention to your emails.