3 Components of a Powerful Elevator Speech

Published: Aug. 28, 2012, 11 a.m.

If you're at a networking event and you see the perfect prospect across the room, do you know what you would say? You need to be prepared to not just introduce yourself but get the person interested in a meeting with you. Listen as Terri Sjodin, author of Small Message, Big Impact, explains how to craft a powerful elevator speech, the three components of an effective elevator speech, and The Elevator Speech Effect.