Race and Mascots

Published: Aug. 20, 2020, 11 a.m.

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Zachary Binkley, Professor of Sports Management, discusses the ramifications of teams with mascots rooted in racism, why departing from these symbols is good for the team\\u2019s business, and the pitfalls that come with building a new sports brand. Listeners interested in learning more are encouraged to read articles published by Inflexion and Forbes. \\xa0

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