PayPal: SMBs Must Meet Customers Across Connected Economys Four Domains
We\u2019re still in the early earnings of merchants\u2019 crafting truly omnichannel experiences. Jim Magats, SVP, omni payments at PayPal, tells Karen Webster while all firms must strive to meet consumers across \u201cfour domains\u201d of interaction, the challenge is especially acute for smaller merchants.