For Subscription Businesses, Fewer Failed Payments Means Better Customer Acquisition and Retention

Published: Oct. 14, 2021, 9:44 p.m.

With fewer first-time users signing up for new subscriptions, customer retention is more important than ever. Darryl Hicks of FlexPay takes PYMNTS under the hood for a look at why payment authorization management (PAM) is the single-biggest lever subscription businesses can deploy.