Can your company/brand survive without you ?
It's a crucial reality check for all business and brand owners. Often, we find ourselves constructing businesses that inadvertently dominate our lives. Ideally, when managed effectively and delivering genuine value to the market, our companies and brands should grant us freedom. Unfortunately, many entrepreneurs and owners inadvertently fall into the opposite trap: becoming enslaved by their own brands and businesses. This paradoxically undermines the very vision they set out to achieve.