109: Landing Page Sales Funnels for Consumer Products

Published: Jan. 12, 2022, 3:32 p.m.

b'Marco Torres has been selling online for clients for 25 years and has sold over a billion dollars through direct-to-consumer internet marketing.\\xa0He has 75,000 followers on his two Facebook Groups dedicated to online selling and affiliate marketing, and is the owner of Marketing Boost, a company which helps thousands of clients with free upsell coupons to their customers.\\xa0Today Marco is going to share some valuable knowledge on how inventors, startups, and small manufacturers can use a single landing page sales funnel to launch a new invention product or to improve an existing product\\u2019s online sales, and some tips and tricks to best optimize conversions.\\nToday you will hear us talk about:\\n\\nLanding page / sales funnel\\n\\nDifferent sections\\n\\nRemove navigation and unnecessary stuff\\n\\nAdding credibility to the page\\n\\nSell benefits, not features.\\xa0How does it solve the customer\\u2019s problem?\\n\\nTestimonials\\n\\nOvercome their objections\\n\\nAdd a guarantee to remove risk\\n\\nDon\\u2019t have too much to get them distracted\\n\\nFAQs - Frequently asked questions\\n\\nAffiliate marketing\\n\\nPutting an incentive in addition\\n\\n\\nEPISODE LINKS\\nMarco Torres / Marketing Boost Links:\\n\\n\\nWebsite: https://marketingboost.com/\\n\\n\\n\\nLinkedIn: https://www.linkedin.com/in/6101960marcotorres/\\n\\n\\n\\nFacebook: https://www.facebook.com/groups/marketingboostofficial/\\n\\n\\n\\nFacebook: https://www.facebook.com/groups/144488025586731\\n\\n\\n\\nThe Product Startup Podcast Links:\\n\\n\\nWebsite: https://www.ProductStartup.com/\\n\\n\\n\\nInstagram: https://www.instagram.com/ProductStartup/\\n\\n\\n\\nLinkedIn: https://www.linkedin.com/company/ProductStartup/\\n\\n\\n\\nFacebook Page: https://www.facebook.com/ProductStartup/\\n\\n\\n\\nFacebook Group: https://www.facebook.com/groups/ProductStartup/\\n\\n\\n\\nPinterest: https://www.pinterest.com/ProductStartup/\\n\\n\\n\\nTwitter: https://twitter.com/ProductStartup\\n\\n\\n\\nYouTube: https://www.youtube.com/MakoInvent\\n\\n\\n\\nMako Design Links:\\n\\n\\nWebsite: https://www.makodesign.com/\\n\\n\\n\\nYouTube: https://www.youtube.com/MakoInvent\\n\\n\\n\\nInstagram: https://www.instagram.com/MakoInvent/\\n\\n\\n\\nLinkedIn: https://www.linkedin.com/company/MakoDesign/\\n\\n\\n\\nFacebook: https://www.facebook.com/MakoInvent/\\n\\n\\n\\nPinterest: https://www.pinterest.com/MakoInvent/\\n\\n\\n\\nTwitter: https://twitter.com/MakoInvent/\\n\\n\\n\\nKevin Mako Links:\\n\\n\\nInstagram: https://www.instagram.com/Entrepreneurs/\\n\\n\\n\\nLinkedIn: https://www.linkedin.com/in/KevMako/\\n\\n\\n\\nQuora: https://www.quora.com/profile/Kevin-Mako\\n\\n\\n\\nFacebook: https://www.facebook.com/KevMakoPage/\\n\\n\\n\\nTwitter: https://twitter.com/KevMako/\\n\\n\\n\\nAbout: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial design, mechanical engineering, electrical engineering, patent referral, prototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry\\u2019s leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about Mako Design + Invent!'