Innovative Approaches to Sales Calls - Starting with Your Website

Published: June 19, 2023, 4 a.m.

In this podcast episode, I explore innovative approaches to sales calls, specifically for professionals in the wellness, healthcare, therapy, and mental health services industries. I address the common practice of offering free consultation calls to assess mutual fit between potential clients and service providers. I delve into the challenges of traditional sales calls and offer alternative methods to make the process more efficient and comfortable for both parties involved. I discuss the importance of optimizing websites to provide comprehensive information, including services, pricing structures, FAQs, and addressing client concerns. I then introduce creative solutions such as using VideoAsk, Voxer, or allowing direct bookings to streamline the sales process and meet clients' preferences. By thinking outside the box, you can innovate your sales approach and better serve your clients.

Timestamps:

[00:01:21] Free consultation calls help form connections.

[00:03:46] Consultation calls: conversation or interrogation? Innovate instead.

[00:07:25] Provide upfront information, address FAQs effectively.

[00:12:39] Recorded responses make communication more flexible.

[00:15:53] Simplify onboarding to save time and improve business.

Key Topics:

  • Essential features that a website should have to address potential clients' questions and concerns before communication takes place

  • Details to include on a website such as who they work with, the transformation they provide, care plans, and pricing

  • The benefits of using a Voxer app for communication to provide privacy and work well for busy clients

  • The value of free consultation calls in establishing trust and compatibility while reducing the need for sales calls

  • A suggestion to approach consultation calls differently by focusing on building rapport instead of outright sales

  • Strategies for making the onboarding process simple and welcoming to clients to establish trust from the beginning

  • The importance of being transparent about pricing with suggestions to list prices directly on the website and provide a range of pricing

  • Ways to approach consultation calls innovatively, including using software like Video Ask to communicate with potential clients

  • Different communication preferences of clients, including online scheduling options

  • The benefits of a question and answer tool on a sales page for efficient communication between website owners and potential clients