Building an Engaged Email List with a Quiz with Esai Arasi
Esai is joining us today to talk about why quiz funnels are such an effective tool for building your email list. She walks us through choosing an idea for your quiz, planning and writing the questions and results, and what comes after someone submits. She also shares he recommendations on quiz software and how to build a quiz that brings the right people into your funnels.
Topics Discussed:
- Why quiz funnels are such an effective tool for building an email list
- Deciding on an idea for your quiz
- Planning your quiz and where it should lead people
- How many questions and how many results are best when creating a quiz
- Writing questions that lead people to the right result
- What to deliver after someone completes your quiz
- Esai’s recommendations on quiz software
Resources Discussed:
- Flow by Mihaly Csikszentmihalyi
- The Mom Test by Rob Fitzpatrick
- Amy Porterfield
- Jordan Gill’s ‘Which Type of VIP Day Should You Create?’ Quiz
- Salma Sheriff Website Design Done-in-a-Day
- ActiveCampaign
- Hootsuite
- Buffer
- Interact
- Outgrow
- Allison Carpio’s Quiz Funnel VIP Day
- Chanti Zak's Quiz Funnel Opt-In
Connect with Esai:
Esai was an experiential learning specialist who spent 12 years researching and creating frameworks for helping people change their behavior. Since 2016, she has been using her expertise in helping introverted copywriters create and sell productized services, courses, and high-touch masterminds. One of the ways she does that is by creating Quiz Funnels that build highly engaged, and qualified email subscribers.