Mike Sergeant - Zoe Thorogood
b'In this episode, Mike catches up with Zoe Thorogood - director in the London office of APCO, one of the world's biggest strategic communications consultancies. Zoe has been a special adviser and press advisor to David Cameron. Now she's heading back to the rough and tumble of Westminster as chief of staff in Conservative HQ. Here she reflects on the connected worlds of politics and PR.'