By it's very nature, podcasting is storytelling. But what makes a story good, or interesting? Well, who better to give us a crash course on how to tell great stories than Jessica Abel, creator of the essential book and podcast series Out on the Wire. In this episode, the key things you'll learn are; How to capture good stories How to draw stories out of interviews How to use tools such as the X/Y Formula, the Focus Sentence, and the Story Matrix
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