Karen Berry is a Scottish entrepreneur. She is the founder and principal teacher at Danscentre- one of the longest standing partnerships in the UK. Karen has had a 33 year career in dance as a performer, researcher, choreographer and teacher. Among other things, she is a teacher training manager at the Royal Ballet School in London and has designed courses for both the Royal Academy of Dance and the Scottish Qualifications Authority. Karen talks about why both creativity and diversification are key to a long standing business. She also touches on the importance of the arts in society and why dance helps to connect with both the physical and emotive side.