Interview with Margo Puffenberger, Art Director & Graphic Designer

Published: Sept. 10, 2021, 4:30 a.m.

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Margo is an Art Director, Graphic Designer, and entrepreneur.\\xa0 She\\u2019s THE graphic design consultant who created what I needed for my business, starting with a logo.\\xa0 I love her work! \\xa0She\\u2019s a very passionate designer who loves anything creative. Her experience, love for design, and solid foundation in minimalist design allows her to provide her clients (like me!) with simple, consistent, compelling, and engaging designs.\\xa0 She has been easy to work with from the start, and I feel lucky to have found her.\\xa0 Her process is easy to follow; her artwork fits my needs; and, I would recommend Margo Puffenberger to anyone looking for artwork for their company logo, podcast, social media banners, online course, book cover, audiobook cover, or other projects.

During our conversation, you\\u2019ll hear how Margo uses her voice to help others with their graphic design needs.\\xa0 For more information about Margo and examples of her work, please visit her website:\\xa0 https://www.designbymep.com.\\xa0

Links and info mentioned in this episode

Margo\\u2019s Website https://www.designbymep.com\\xa0

Margo\\u2019s LinkedIn https://www.linkedin.com/company/designbymep

Margo\\u2019s Instagram https://www.instagram.com/designbymep/

Margo\\u2019s Twitter https://twitter.com/designbymep/

Impact Pharmacist by Dr. Asha Pai Bohannon and Eric Bohannon

Maumee Chamber of Commerce Business to Business Expo (Maumee, OH)

Toledo-Lucas County Library (Toledo, OH) https://www.toledolibrary.org\\xa0

Linda Fayerweather, Business Specialist Librarian

\\U0001f5a5Check out Kim\\u2019s websites, and connect with her on social media:

\\u2705Kim\\u2019s Business website https://www.thepharmacistsvoice.com

\\u2705The Pharmacist\\u2019s Voice \\xae Podcast https://www.thepharmacistsvoice.com/podcast

\\u2705Pronounce Drug Names Like a Pro \\xa9 Online Course https://www.kimnewlove.com\\xa0

\\u2705Kim\\u2019s LinkedIn https://www.linkedin.com/in/kimnewlove

\\u2705Kim\'s Facebook https://www.facebook.com/kim.newlove.96

\\u2705Kim\'s Twitter https://twitter.com/KimNewloveVO

\\u2705Kim\'s Instagram https://www.instagram.com/kimnewlovevo/

\\u2705ACX (Audiobook Narrator Profile) for Kim https://www.acx.com/narrator?p=A10FSORRTANJ4Z

Highlights from the Interview

Margo and I met in-person at a business expo in Northwest Ohio, which is where we both live.\\xa0 Thank you Linda Fayerweather from the Toledo-Lucas County Public Library for sending me Margo\\u2019s way! \\xa0

Margo and I have been working well together for about 4 years, and our first project was the logo for The Pharmacist\\u2019s Voice \\xae.\\xa0 She also created my business cards, stationery, envelopes, podcast artwork, social media banners, and the artwork for my online course.

Examples of Margo\\u2019s work include print designs, logos, signage, and more.\\xa0 Visit https://www.designbymep.com to learn more.

At my request, Margo to included a copyright release in the contract for the artwork she created for me.\\xa0 That way, the designs belong to The Pharmacist\\u2019s Voice \\xae.\\xa0 However, she has permission to use my designs as examples in her portfolio. \\xa0

What are some tips for finding the right graphic designer?

  1. Do a Google search for graphic designers in your area.\\xa0 Get a feel for them.\\xa0 Does their portfolio have artwork you like the look of?\\xa0 Are you drawn to their artwork and style? \\xa0
  2. When styles between client and graphic designer are very different, it can take longer to get to the final goal due to frustration, miscommunications, omitted follow-up questions, and assumptions about the process.\\xa0 Choose the right designer for you.
  3. Go with someone who meets your budget needs.
  4. A clear process is important.\\xa0 Example: initial conversation, first concepts, rounds of revisions, final files, billing, etc. \\xa0
  5. Research helps.\\xa0 A good graphic designer will research who the client is without their logo.\\xa0 Note:\\xa0 Creating a logo is different from creating a brand.

There are advantages to going with an individual designer like Margo vs. online companies.\\xa0 For example, Margo is available for personal and thoughtful conversations about what will work and what will not work.\\xa0 Personal relationships are important!\\xa0

Margo likes functional design: artwork that says more and there\\u2019s a story behind it. Margo likes doing research for her designs.\\xa0 She also likes doing illustrations, which she considers REAL art. \\xa0

Some of the things Margo likes best about her job is being available for her family, doing work she loves, and having some location independence.\\xa0 Having a flexible schedule has allowed her to do more activism.\\xa0 She likes having a flexible schedule.\\xa0 In July, when everyone is on vacation, and business is slow, she has the opportunity to fill the time with learning. \\xa0

Even though Margo is busy, she is an excellent communicator and meets my deadlines. I have had great experiences with her and would recommend her.\\xa0 Margo likes to keep in touch with clients.\\xa0 She feels like she\\u2019s part of their story.\\xa0 I know she\\u2019s part of MY story! \\xa0

Thank you for listening to episode 113 of The Pharmacist\\u2019s Voice \\xae Podcast.

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