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In late 2021, TikTok took over as the #1 trafficked domain name in the world. How did this happen and what does it mean for marketers?
In today\\u2019s episode, co-hosts Ralph Burn and Kasim Aslam sit down to discuss the future of video advertising. Kasim, who runs a Google ad agency and has a YouTube channel, is floored by the news that TikTok has surpassed Google as the number one domain. He\\u2019d been dismissive of TikTok and is ready to admit it\\u2019s clearly a huge opportunity. By the end of 2022, online videos will make up 82% of all consumed internet traffic. YouTube and TikTok are channels no serious marketer can ignore.
Listen in for some helpful tips on diversifying your traffic sources and advertising on YouTube and TikTok.
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