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Everybody wants their clients to be happy, but it doesn\u2019t just happen by default.\xa0

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In today\u2019s episode, co-hosts Ralph Burn and Kasim Aslam sit down with Taylor McMaster, Founder and Client Account Manager at DOT & Company. Taylor manages client relationships for digital marketing agencies, which means she\u2019s basically every agency\u2019s dream. As a customer advocate, she\u2019s passionate about proactive communication, welcome gifts, regular updates, learning about the client\u2019s needs and preferences, building trust, and ultimately a long-term relationship.

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Listen in for some great tips on optimizing the customer experience from someone who\u2019s really awesome at it.

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IN THIS EPISODE YOU\u2019LL LEARN:

• Why the first 90 days with a client are so critical (and how to build trust)\xa0
• Do\u2019s and don\u2019ts when communicating with clients
• How a client-facing account manager can also protect the team
• Ways to make your client feel like they\u2019re your only client

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LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

• DOT & Company
• Email Taylor: taylor@dotandcompany.co
• DOT & Company on IG
• DOT & Company on Facebook
• Connect with Taylor on LinkedIn
• Perpetual Traffic Survey
• Perpetual Traffic podcast
• Connect with Ralph and Kasim on Twitter

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OUR PARTNERS:

• No Limit Creatives gives you unlimited graphics/videos for one low monthly rate.\xa0
• Clients Online, the go-to Facebook Advertising agency for businesses
• Keap, an easier way to manage every stage of the customer journey
• Endless reports and actionable insights from Oribi
• Get Roland\u2019s book, Zero Down, FREE
• Find out your Leadership Trust Score at Ready to Lead.
• Join Roland's next EPIC Challenge
• Register for our free Founders Board workshop

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Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you\u2019d like to share?