Episode 323: The Ultimate Guide to Choosing a Marketing Agency with Ralph Burns and Kasim Aslam

Published: Sept. 14, 2021, 1 p.m.

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Choosing the right marketing agency is critically important for businesses on a growth path.

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It\\u2019s no secret that co-hosts Ralph Burns and Kasim Aslam both own marketing agencies. But they give their word that this episode will be less self-promoting, more educational. Bottom line: listeners need to know this valuable information. They also get brutally honest: most agencies suck. And pretty much every business owner makes the wrong first choice. It\\u2019s like an entrepreneurial rite of passage.

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If Ralph and Kasim can save someone from that bad first experience, they want to do it. Listen in for their insider tips.

IN THIS EPISODE YOU\\u2019LL LEARN:

  • How to get clear on what you want/need before approaching an agency\\xa0
  • Why you shouldn\\u2019t pay huge amounts of money to an ad agency upfront\\xa0
  • What qualifications/certifications a marketing agency needs to have\\xa0
  • How to figure out which agencies are effective at tracking/reporting

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:


Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you\\u2019d like to share? Connect with us on iTunes and leave us a review!

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