Episode 311: The Biggest Challenge Our Listeners Face and Our Advice to Solve It with Kasim Aslam
b'
Our previous episode with Kasim Aslam was one of our most popular ever, and he\\u2019s back! A few weeks ago, we conducted a survey asking our Perpetual Traffic listeners to tell us the number one thing they want to solve in their businesses today.\\xa0
\\xa0
Not surprisingly, they want to grow and scale.
\\xa0
Ralph Burns chatted with Kasim, Founder and CEO of Google Ads agency Solutions 8, to talk about that very thing. Kasim believes the two most important components to growing and scaling a successful business are people and processes. He shares some expert tips on ensuring you\\u2019ve got the right ones in place. He also discusses practicals for creating and enforcing processes, incentives for keeping them up to date, and how to make them work for your people and your business at every stage of the game.
IN THIS EPISODE YOU\\u2019LL LEARN:
- Ways to effectively duplicate and outsource yourself and your brain
- Where to start with process development and documentation
- How to involve your team in the creation and update of processes
- How to identify and eradicate weaknesses in your processes
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 304: How to Get Insane Google Smart Shopping ROAS with Kasim Aslam
Episode 300: How to Launch a Product From Scratch
The CheckList Manifesto: How to Get Things Right
Extreme Ownership: How U.S. Navy Seals Lead and Win
\\xa0
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you\\u2019d like to share? Connect with us on iTunes and leave us a review!
iTunes not your thing? Find us on Stitcher.
'