EP264: 7 Essential Traffic Tips From IBM's Global SEO Strategist
b'This week we\\u2019re going to show you how to use Google to get a stream of perpetual traffic. In this episode, IBM\\u2019s Global SEO Strategist Jesse McDonald explains IBM\\u2019s SEO strategy and how small businesses can adapt it to themselves. Get his advice on a local SEO strategy, learn why he believes SEOs should understand the principles of design (and vice versa), steal his top tools, and hear his number one tip for starting your SEO strategy.'