EP144: Why This is Still the Best Time to Be a Facebook Marketer (Plus... Insights from Facebooks NYC Office)
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No doubt about it, Cambridge Analytica has changed things for Facebook marketers.
There\\u2019s a media storm, Mark Zuckerberg is appearing before Congress, and Facebook is reacting and removing some of the data marketers can target users based on.
Join the experts as they break down what this situation means for you and why this is still the best time to be a Facebook marketer.
Plus, listen in as Ralph shares insights from his recent visit to Facebook New York, Facebook\\u2019s corporate office in New York City.
IN THIS EPISODE YOU\\u2019LL LEARN:
- Why now is the best time to get into Facebook ads (\\xab and why the opportunities that exist now may not be here in a few years).
- Learn the type of bidding you should use when you\\u2019re targeting website conversions.
- The targeting options that Facebook is going to be removing (\\xab and why that\\u2019s okay).
- The 3 components that drive the Facebook advertising algorithm (\\xab and what they actually mean).
Thanks so much for joining us this week. Want to subscribe to\\xa0Perpetual Traffic? Have some feedback you\\u2019d like to share? Connect with us on\\xa0iTunes and leave us a review!
iTunes not your thing? Find us on\\xa0Stitcher\\xa0or at\\xa0DigitalMarketer.com/podcast.
Mentioned in this episode:
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