EP133: 3 Ways to Scale Your Facebook Traffic (And Our Thoughts on Zuckerberg's Announcement)
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When it comes to scaling your Facebook traffic, the old school way of thinking was, \\u201cWe have an ad that\\u2019s working. Let\\u2019s increase the budget.\\u201d That doesn\\u2019t work anymore. And no\\u2014this isn\\u2019t because of the massive change Facebook is making. (But we\\u2019ll get to that.)
Learn three ways to scale your Facebook traffic that you can start implementing today. Because if you want to scale your Facebook traffic campaign, you need to change the way you think about scaling your paid traffic campaigns.
IN THIS EPISODE YOU\\u2019LL LEARN:
- The three ways to scale your campaign\\u2014even if your campaign has plateaued.
- Why horizontal scaling is the key to unlocking parts of your audience you\\u2019re currently not reaching.
- The scaling mistake that is killing your business\\u2019 growth (\\xab and how to fix it).
- How to set yourself up for success when outsourcing your Facebook campaigns (\\xab this is something ad managers say their most successful clients are currently doing).
Thanks so much for joining us this week. Have some feedback you\\u2019d like to share? Leave us a review on iTunes!
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