EP115: 3 Facebook Tests to Double Conversions and Decrease Cost Per Lead by 40%
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You gotta test this stuff!
Learn the exciting results from three Facebook ads tests and put these strategies to work in your campaigns. The experts share how running these tests resulted in a 40% decrease in cost per lead in one case and doubled conversions in another.
And be sure to tune in next week for more data on these ongoing tests!
IN THIS EPISODE YOU\\u2019LL LEARN:
- How to get your Facebook pixel on the Thank You Page of a perpetual webinar (\\xab It\\u2019s harder than it sounds).
- Why you should \\u201ctell\\u201d Facebook exactly what you want (\\xab Doing this doubled our conversions and cut our cost per lead in half).
- The button you shouldn\\u2019t click in Facebook if you need results right out of the gate.\\xa0
Thanks so much for joining us this week. Have some feedback you\\u2019d like to share? Leave us a review on iTunes!
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