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Did you know that a percentage of your ad budget is lost to click fraud?
On today\'s episode, Ralph and Kasim talk about the rise in click farming, how they create problems for PPC advertisers, and what online platforms are doing to take ongoing action against them.
You may already know that entire businesses are built around generating fraudulent engagement and traffic on the internet. What you didn\'t know is that instead of bots, click farms made a significant upgrade, and now we have actual humans clicking ads and signing up for newsletters.
Tune in to learn how click farms are wasting your ad budget and what you can do to block fraudulent traffic and keep your website safe from invalid traffic activity.
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you\\u2019d like to share? Connect with us on iTunes and leave us a review!!
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