What Would Thurgood Marshall Do: Lessons In Selling, Leadership, and Diversity with Nikki Ivey, Part 1

Published: Oct. 28, 2022, 2 p.m.

b'In this first part of a five-piece episode of the Peak Performance Selling Podcast, our host Jordan Benjamin talks to sales culture subject matter expert Nikki Ivey about her own sales journey. From selling cars to software, Nikki talks about the importance of knowing how to sell not just for the sake of revenue, making sales as inclusive as ever, the struggles of a Black American while dining with us, as well as the wellbeing of the wider community in general. \\n\\nHIGHLIGHTS\\nHow Nikki landed her first sales job \\nStudying communication and applying it to sales \\nFrom car sales to tech sales \\nLessons learned from Thurgood Marshall\\n\\nQUOTES\\nWhy Nikki stopped selling cars: "Culturally though, in terms of the working conditions in the environment in each of the car sales and retail sales environments that I was in, it wasn\'t the most conducive to mental health. It wasn\'t the most conducive to having a family, which I do. So I had to figure something else out. And that\'s another reason why I decided to go back to school."\\n\\nWhat Nikki learned once she got hired at OutboundEngine: "I got to see great leadership up close, and I got to find parts of myself that either were holding me back or could stand to be developed even bigger to take me forward."\\n\\nWhat Nikki learned about selling ideas, from Thurgood Marshall: "You didn\'t do it because you know, they already agreed with you when you were preaching to a choir. You did it because you articulated the value in changing. You help them see the danger in not changing and what they could gain from changing. Essentially. That\'s what I saw Thurgood Marshall doing in the way that he argued cases and the way that he approached his job. And for him, the stakes were really high. It\'s important to get those ideas sold."\\n\\nYou can connect with Nikki in the links below:\\nSales for the Culture Website: https://salesfortheculture.com/\\nSDRDefenders Website: https://www.sdrdefenders.com/\\nLinkedIn - https://www.linkedin.com/in/nikki-ivey/\\nInstagram - https://www.instagram.com/knownikkiivey/\\n\\u200b\\u200bTwitter - https://twitter.com/knownikkiivey\\n\\nIf you\\u2019re listening to the Peak Performance Selling Podcast, please subscribe, share, and send us your feedback.\\nLinkedIn - https://www.linkedin.com/in/jordanbenjamin/\\nWebsite - http://mycoreos.com/\\nPodcast - https://www.mycoreos.com/podcast\\nEmail - Jordan@MyCoreOS.com\\nTwitter - https://twitter.com/jbenj09'