Episode 57: Revenue Growth Hacking Tips from an INC 500 CEO with Olin Hyde

Published: Nov. 13, 2020, 10:41 a.m.

<p>This episode’s guest is Olin Hyde. Olin is a venture-backed serial entrepreneur passionate about growing companies, building teams, and solving hard problems. He is the CEO of LeadCrunch, a global AI B2B marketing company. Their technology delivers more intelligent and accurate demand for B2B enterprises.</p> <p>Their AI makes sense of the complex, incomplete, and often inaccurate data about millions of companies to enable unprecedented capabilities to target and engage the ideal audiences for B2B marketers.</p> <p>LeadCrunch grew revenues by 7,248% between 2017 and 2019 and is currently listed as #35 in the INC 500.</p> <h1>In this episode we discuss:</h1> <ul> <li>His journey to starting his first business [4:03]</li> <li>How he achieved a 7,248% revenue growth for Leadcrunch between 2017 and 2019 [7:35]</li> <li>Buying signals businesses can tap into [12:05]</li> <li>Requirements for businesses for them to benefit from using Leadcrunch [14:47]</li> <li>How they price their services [18:10]</li> <li>The catalyst that pushed him into the B2B marketing technology space [20:08]</li> <li>Being in the INC 500 [22:05]</li> <li>Olin’s approach to automating and systematizing processes in business [24:07]</li> <li>Books that Olin recommends for entrepreneurs [26:48]</li> <li>How to contact Olin and learn more about Leadcrunch [28:25]</li> </ul> <h1>Links to sources and tools</h1> <ul> <li>See how your business customers may be impacted by COVID and where to focus your sales and marketing activities using this free tool: <a href="https://app.leadcrunch.ai/covid" rel="nofollow noreferrer noopener" target="_blank">https://app.leadcrunch.ai/covid</a> </li> <li>Connect with Olin Hyde on LinkedIn: <a href="https://www.linkedin.com/in/olinhyde/" rel="nofollow noreferrer noopener" target="_blank">https://www.linkedin.com/in/olinhyde/</a></li> <li>Listen to more episodes here: <a href="https://passthesecretsauce.com/category/tech/" rel="nofollow noreferrer noopener" target="_blank">https://passthesecretsauce.com/category/tech/</a></li> </ul> <p>Thanks for listening. Don’t forget to like us on Facebook: <a href="https://www.facebook.com/passthesecretsauce" rel="nofollow noreferrer noopener" target="_blank">https://www.facebook.com/passthesecretsauce</a> to get updates on new episodes. If you haven’t already, please follow and leave a review for our podcast, we’ll really appreciate it. And as always, don’t forget to pass the secret sauce.</p> <h1>Support our podcast</h1> <p>If you’re a fan of the show, there are three simple things you can do to support our work: </p> <ol> <li>Subscribe, rate and review: <a href="https://podcasts.apple.com/us/podcast/pass-the-secret-sauce-by-matt-shields/id1506940483" rel="nofollow noreferrer noopener" target="_blank">https://podcasts.apple.com/us/podcast/pass-the-secret-sauce-by-matt-shields/id1506940483</a> the podcast on iTunes or wherever you subscribe.</li> <li>Tell a family member, friend, or colleague about the show. </li> <li>Subscribe to us on YouTube: <a href="https://www.youtube.com/channel/UCJ5eItxsGWyGKC91zd1pzbA" rel="nofollow noreferrer noopener" target="_blank">https://www.youtube.com/channel/UCJ5eItxsGWyGKC91zd1pzbA</a> and follow us on LinkedIn: <a href="https://www.linkedin.com/company/pass-the-secret-sauce-podcast" rel="nofollow noreferrer noopener" target="_blank">https://www.linkedin.com/company/pass-the-secret-sauce-podcast</a></li> </ol> <hr> <p>This podcast is hosted by <a href="https://wwww.zencast.fm" rel="nofollow noreferrer noopener" target="_blank">ZenCast.fm</a></p>