Megan Clarke | The Metrics That Matter to Google
As an ecommerce business owner, you know the vital role SEO plays in bringing prospective customers to your site. But, says Megan Clarke, too many entrepreneurs find it intimidating\u2026 or are misinformed about what an effective strategy looks like. They might spend a lot of money on SEO help\u2026 without much to show for it. But, with 270,000 ecommerce sites in the U.S. alone, you can\u2019t ignore this essential element of your marketing.