Scott Belsky, Adobe & Behance: The Messy Middle

Published: Oct. 10, 2018, 11:45 a.m.

b'We often hear stories about the genesis of a brilliant idea. Or we celebrate we the end result of a big, creative endeavor. But what about all the stuff that happens in between? The volatile moments of a project when there\\u2019s no clear end in sight, but the moments that are nonetheless critical to success. Scott Belsky, founder of Behance and the Chief Product Officer at Adobe, talks about his new book, \\u201cThe Messy Middle,\\u201d and gives advice for how to navigate the highs, lows, and uncertain moments when embarking on a big, ambitious project. \\n\\nListen to this podcast to learn:\\n\\u2022 Why the overlap of a product team\\u2019s \\u201clast mile\\u201d and a customer\\u2019s \\u201cfirst mile\\u201d is so important for utilization and adoption\\n\\u2022 How to manage the effects \\u201corganizational debt\\u201d and a team\\u2019s \\u201cimmune system\\u201d\\n\\u2022 The value of \\u201cconviction over consensus\\u201d when it comes to doing anything innovative\\n\\u2022 The tendency of data to cause lowest common denominator thinking, and how intuition and empathy can get us out'