Episode 30: Q1 Publisher Spotlight
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On this special Outperform episode, members of our innovative Publisher Development team, Alison Chew and Cassandra Scarbeck, spotlight a few select publishers/affiliates that they think are adding value to advertisers\\u2019 affiliate programs.
They review who they are, what they\\u2019re doing and what sets them apart in the crowded affiliate marketing landscape.
Show Notes
On this episode you\\u2019ll learn about:
- Two exciting technology partners out of the UK and how they\\u2019re helping advertisers outperform and drive incremental revenue
- A publisher that is helping retail advertisers increase their shoppers\' basket sizes on average of 12%
- How this publisher is driving truly incremental revenue for merchants - all on a risk-free pay for performance basis
- Some well-known Mass Media publishers with massive followings and how they\\u2019re partnering with brands to monetize their extensive long-tail content online
- An innovative publisher that\\u2019s creating personalized deals tailored to the individual shopper in REAL TIME that are on-brand for each advertiser
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Hear more Outperform podcast episodes at\\xa0http://www.accelerationpartners.com/resource-center/our-podcasts/.\\xa0
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