Phil Knight Steps Down as Nike Chairman/Jetblue's Ridiculous New Bag Fees - EP17
#OUTOFSCOPE Episode 17: Brian Cristiano, CEO of BOLD Worldwide starts things off with a shoutout to Phil Knight, who is stepping down as Chairman of Nike. He gives a quick tribute to him and his legacy at the company he started with Bill Bowerman (0:40). He then gives a 'shame-out' to Jetblue for their new baggage fees (2:29). He explains why this move is not only bad for consumers, but bad for their brand as a whole, and discusses how Jetblue fails to treat expectations as a brand (5:05). Watch this Episode on YouTube: https://youtu.be/H1TZ6SAsec8 Website: http://www.briancristiano.com BOLD Worldwide: http://www.boldworldwide.com Twitter: https://twitter.com/brian_cristiano