Massimo Frascella: Land Rovers Creative Director on designing the new Defender, watches and updating Icons.

Published: June 11, 2020, 8:30 p.m.

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This week we take a turn for the automotive with special guest Massimo Frascella. Massimo is the creative director for Land Rover and heavily involved in the delicate dance that is updating the iconic Defender. We get a behind-the-scenes look at what goes into car design, as well as the veteran car designers take on watch design, from the Zenith collaborations through to his take on vintage reissues, \\u2018iconic\\u2019 design and the importance of good proportions. Plus, we chat about the watches that make it onto Massimo\\u2019s wrist, such as the Panerai he bought in the Florentine boutique and everyone\\u2019s favourite French micro, Baltic.

This episode is made possible by Swiss Typefaces.

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