Podcasts Business Onward Nation Plant Your Flag, with Chris Prefontaine

Plant Your Flag, with Chris Prefontaine

Published: Aug. 21, 2020, 8 a.m.

Plant your flag of authority to set yourself apart from your competition. Learn from Chris Prefontaine on how you can plant your flag.

Plant your flag of authority and become an industry leader like Chris Prefontaine. This is how he established himself in the world of real estate, and if you follow his advice, you will too!\xa0

Chris Prefontaine is the best-selling author of Real Estate on Your Terms: Create Continuous Cash Flow Now, Without Using Your Cash or Credit. He\u2019s also the founder of SmartRealEstateCoach.com and the Smart Real Estate Coach Podcast.

Chris has been in real estate for over 25 years. His experience includes the construction of over 100 single-family and duplex homes (mostly in the 1990\u2019s and selectively to date), has owned a Realty Executives Franchise (Massachusetts 1994-2000) as broker/owner which maintained high per-agent standards and eventually sold to Coldwell Banker in 2000. The 2000\u2019s included coaching \xbd million and higher REALTORs\xae in order to scale & automate their business throughout the US and Canada. He also participated (and still does selectively) in doing condo conversions (multi-family homes to condos) and \u201craise the roof\u201d projects (converting single-family ranches to colonials in growth neighborhoods).

Chris has been a big advocate of constant education and participates regularly in high-end mastermind groups, as well as consults with private mentors. He runs his own buying and selling businesses with his family team, which buys 2-5 properties monthly, so they\u2019re in the trenches every single week. They also help clients do the same thing around the country.

Chris and his family team have done over 80 million in real estate transactions. They mentor, coach, consult, and actually partner with students around the country (by application only) to do exactly what they do.

What you will learn from this episode on plant your flag:
  • How Chris\u2019s struggles during the 2008 economic crash taught him some painful and difficult lessons about guaranteeing his deals with personal credit
  • How Chris and his team stuck to their specific niche and requirements regardless of the other areas they could have moved into, and why it matters
  • Why firmly planting his flag in the real estate terms niche has positioned him to teach others, especially during these uncertain times
  • Why times of crisis are the ideal times to double down on your expertise and be helpful to your audience
  • How Chris developed his \u201cstacking\u201d philosophy, and how stacking his tasks and goals helps Chris and his family team continue to move the needle
  • How Chris\u2019s theme this year is \u201cbridging the gap\u201d, and how helping people address the gap between themselves and their audience has been key
  • Why it is important to find what you love, get passionate about it, then find someone who is experienced with it and learn from them as much as you can
  • Why you need to plant your flag of authority to help differentiate yourself from your competition, establish trust, demonstrate your value, and spread your message
  • How Chris teaches his real estate terms deal students to plant their flags as well, and why consistency is vital for planting your flag
  • How Chris made the transition from developing his methods to teaching others, and how sharing his own story helped him connect with others
  • Plant your flag and see how it changes your position in the industry
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