Podcasts Business Onward Nation How to Get to the Top of Google, with Tim Cameron-Kitchen

How to Get to the Top of Google, with Tim Cameron-Kitchen

Published: Aug. 26, 2020, 8 a.m.

How to get to the top of Google? Learn the strategies from Tim Cameron-Kitchen on how to get to the top of Google.

How to get to the top of Google? This is what many business owners ask themselves when they want their website to be visible on Google\u2019s Search Engine Results Page (SERP). If you\u2019re also asking this question, then it\u2019s perfect that you\u2019re here because Tim will discuss with us his strategies on how to achieve this.

Tim Cameron-Kitchen is a Digital Marketing expert and Head Ninja at Exposure Ninja. Exposure Ninja works and consults with businesses in every imaginable market around the world, helping them to increase their website rankings, traffic, and profit. Tim has been working in Digital Marketing since 2005, setting up Exposure Ninja in 2012.

Tim\u2019s five bestselling digital marketing books, online courses, seminars, and the Exposure Ninja podcast, teach tens of thousands of businesses each year. Tim is a regular speaker at the B2B Marketing Expo at London\u2019s Excel and at private seminars and workshops.

When he\u2019s not Ninja-ing, Tim\u2019s trying to persuade his son Luca to come to the cricket with him, going to the gym with his wife, or fixing the destruction caused by three cat children, Ninja, Samurai, and Shinobi.

What you will learn from this episode on how to get to the top of Google:
  • How to get to the top of Google with the help of SEO fundamentals from 2012
  • Why the quality of your content is growing to be more important than ever before as Google\u2019s algorithm has evolved over time
  • Why posting content without a clear content strategy is the biggest mistake businesses are making in their SEO today
  • How the three stages a person will go through when searching for content (curiosity, research, and intent) differ, and why it is important to target people at the right stage
  • Why just a few posts will drive the majority of your blog traffic, and how creating a volume of posts is important for creating a few truly powerful posts
  • Why having dedicated pages devoted to specific topics is more effective than catchall pages, and why long articles full of interesting content can be highly effective
  • Why mapping out potential questions prospects would have about your business can help you determine what content to create to address those questions
  • How consulting with your sales team can help you better understand what questions prospects are commonly asking and can give you guidance on your content
  • Tim shares strategies for turning your content into more leads and potential customer conversions
  • How creating content around trending topics within the news cycle can be a powerful way to be helpful to new audiences
  • How to get to the of Google using the best SEO techniques from Tim
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