Published: Sept. 2, 2020, 8 a.m.
Cate Stillman, founded Yogahealer.com in 2001, a $1 M+ revenue a year business. Cate is a leader and author in the field of Ayurveda, Peak Performance, and Habits (titles: Body Thrive; Master of You); podcaster with 2M downloads, and global community builder. She runs Yogahealer with her remote team (10 contractors + 40 work studies), so she can ski, surf and run rivers with her family in the Tetons and Mexico.
What you will learn from this episode:
- How Cate recently released her new book, Master of You, and what key information and business skills the book teaches readers
- How Cate\u2019s team became dysfunctional and left her taking over 80% of her team\u2019s work, and how she made a massive change to correct the issue
- How Cate reassembled her team with a diverse and global group of 1099 employees and built a seven-figure \u201clifestyle business\u201d
- How creating courses and teaching others became cornerstone content that led to Cate\u2019s books, and how the books then feed into an interest in the courses
- How Cate\u2019s wellness business model became another way for her to teach and serve others within the wellness industry
- How the global pandemic has impacted Cate\u2019s business and what silver linings she has been able to identify for her business despite the crisis
- How Cate\u2019s business, at its core, is about helping people and businesses become more adaptable and resilient
- What valuable lessons Cate learned through building her business and during the global pandemic crisis, and how alignment and intentionality were key
- How Cate uses peer mentorship as a cornerstone of her coaching business, and why influencers are powerful resources
- How Cate converted a relatively unsuccessful and unprofitable course she created into the future of her thought leadership cornerstone content
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