Episode 897: Embracing your challenger-ability and adopting a growth mindset, with Prentice Howe

Published: Aug. 7, 2019, 8 a.m.

Prentice Howe has always believed in underdogs. As Owner and Chief Creative Officer of Door Number 3, a full-service advertising agency based in Austin, Texas, his passion is helping brands embrace their challenger-ability and topple their giants. Prentice has been featured in The New York Times, AdWeek, Inc., and Communication Arts and authored the Amazon best-selling book \u201cThe Empowered Challenger Playbook,\u201d which describes his strategies in detail and backs them up with case studies.

What you will learn in this episode:

  • Why Prentice thinks that betting on yourself is the best thing you can do for your professional career
  • How to adopt Prentice\u2019s growth mindset, what it means for your future, and how to instill that mindset in your employees
  • Prentice\u2019s advice for creating a roadmap and acquiring the tools needed to advance your business and achieve your professional goals
  • Strategies for \u201cchallengers\u201d to shift their focus, make sacrifices, and pursue their goals of competing against market leaders
  • The five pertinent personal traits needed to be an empowered challenger
  • Finding your niches to diversify your client base and avoid putting all of your eggs in one basket
  • What Prentice thinks are the most critical skills for \u201cbusiness masters\u201d
  • Why your business should serve YOU and not just your clients
  • The life-changing effects of having a mentor and why success leaves clues

Resources: