Podcasts Business Onward Nation Episode 820: You dont need to be big to do big things, with Jody Steinhauer

Episode 820: You dont need to be big to do big things, with Jody Steinhauer

Published: Nov. 2, 2018, 8 a.m.

Our special encore guest today is Jody Steinhauer. Jody is the Founder, President and CBO (Chief Bargain Officer) of the Bargains Group \u2014 an award-winning discount wholesale and promotional products company. She is also the founder of Engage and Change \u2014 a national charity focusing on \u201cgood people working together for the good of people.\u201d \u2014 and Kits for a Cause, a social enterprise that helps companies make a positive impact in their communities. Now\u2026you may remember Jody and the wisdom she shared during Episodes\xa020\xa0and\xa0364. If you haven\u2019t listened to, studied, and applied all she shared during her two previous interviews\u2026I highly encourage you to add Episodes 20 and 364 to your list of vital priorities.

What you\u2019ll learn about in this episode:
  • The rise of social enterprise, or finding out how businesses can help fix problems in society while also being business \u2013 a concept that Jody\u2019s company has been practicing for 30 years
  • How businesses can help society in specific ways without being a charity and constantly asking for things, like money and volunteers
  • Why social enterprise needs to be a part of your marketing strategy, both for your company\u2019s benefit and for organizational purposes
  • Why jumping into social enterprise also requires careful planning for budgeting and picking the right cause, as it aligns with the company\u2019s mission statement and interests
  • How Jody\u2019s new project has quickly spread from Toronto in the past year and how she has been contact by major companies in other countries that want to take part in specific projects or copy successful events
  • Why \u2014 if you want to do more charity or volunteer work \u2014 you need to find a company that has had many years of experience and done many events
  • Why flexibility is important in social enterprise \u2013 for example, Jody always contacts the end-user organizations when building kits, and often finds that some components just aren\u2019t needed, so things need to be changed
  • The nuts and bolts of how an organization like Jody\u2019s partners with a more traditional company for a big social enterprise event, including first meetings, plans, and getting volunteers
  • How to leverage materials like photos and video for marketing purposes and where to send them to let clients know your work in social enterprise
  • The power of spotting problems in social enterprise and nonprofit work, and targeting those problems with specific solutions to create truly effective social enterprise profits
Ways to contact Jody: