Episode 746: Would you do that to your mother?, with Jeanne Bliss
Jeanne Bliss is the President of CustomerBliss, where she guides C-Suite and Chief Customer Officers around the world on earning business growth by improving customers\u2019 lives. She pioneered the role of Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands\u2019 End, Microsoft, Coldwell Banker, and Allstate where she drove achievement of 95 percent loyalty rates. Jean is a sought after speaker and thought-leader, co-founder of the Customer Experience Professionals Association, and the author of three best-selling books, including the newly released, \u201cWould You Do That To Your Mother?\u201d
What you'll learn about in this episode:- Why Jeanne wrote her latest book \u201cWould You Do That to Your Mother?\u201d
- The importance of taking business personally
- How Jeanne\u2019s book \u201cWould You Do That to Your Mother?\u201d can be helpful to every member of your organization
- Why you should strive for goodness driven growth within your organization
- The importance of connecting to your mission
- Why you need to earn the trust of your customers
- How to become innovative to meet the needs of your customers
- Why you need to think through the lens of your customer
- How being deliberate in your treatment of your customers turns you into a \u201cmake Mom proud\u201d company
- The importance of leaders enabling their employees to bring their best selves to work