Episode 501: CEO: A day in the life of, with Jessica Rhodes.

Published: May 25, 2017, 8 a.m.

Jessica Rhodes is the founder and CEO of InterviewConnections.com, the premier Guest Booking agency for podcasters and guest experts, and she is the acclaimed author of Interview Connections: How to #RockThePodcast From Both Sides of the Mic! Jessica is the host of Interview Connections TV, where each week she helps her viewers rock the podcast from both sides of the mic. She hosts/co-hosts three podcasts: Rhodes to Success, The Podcast Producers and The Parenting Rhodes. The Podcast Producers was selected by Apple as a \u201cHow to Podcast\u201d show in iTunes and has also been included in the syllabus for a course about podcasting and audio journalism at Western University in Ontario, Canada. And, Jessica is has been a speaker at Podcast Movement, Podfest.us, and Dream Business Academy.

What you\u2019ll learn about in this episode
  • What Jessica has been up to since we last talked with her in Episode 151
  • Jessica\u2019s transition from virtual employees to full-time in-house employees and why she chose to go along that route
  • How Jessica\u2019s role has changed in her business
  • Why you\u2019re never too good to go back to the entry level job
  • The importance of knowing where your ideal clients are coming from
  • Ensuring that there\u2019s value in the content that you\u2019re creating
  • The bigger purpose in marketing: building your brand
  • Some of the biggest challenges Jessica has faced in building her team
  • When hiring, why it\u2019s vital to find someone who fits in with the rest of your team
  • Being okay with divorcing some of the strategies that you\u2019ve used in the past
How to best connect with Jessica: