Episode 350: Hope is not a strategy, with Julie Broad.

Published: Oct. 24, 2016, 8 a.m.

Julie Broad is an award-winning entrepreneur, recognized real estate investor, and a popular speaker and workshop trainer. Known for helping new entrepreneurs who aren\u2019t naturally born to sell, build a brand to get results, make an impact and ultimately make more money. Julie\u2019s first book, \u201cMore than Cashflow\u201d, debuted at #1 overall on Amazon Canada. Her newest release, \u201cThe New Brand You\u201d is quickly climbing the sales charts after its official release in July.

Secret \u2013 timesaving technique

Julie believes it's about managing energy -- not managing time -- plan out your day the day before. ONWARD!

Daily habit that contributes to success

Hope is not a strategy -- Julie doesn't use words like "hope," "might," or "wish."

Could have ruined your business \u2013 but now \u2013 an invaluable learning experience

Julie put an incredible amount of time and money into a project that completely flopped -- and Julie tells the whole story here.

Most critical skill you think business owners need to master to be successful

"Know your audience and know what hooks them in."

Most influential lesson learned from a mentor

"You are the average of the 5-7 people you spend the most time with." \xa0

Final Round \u2013 \u201cBreaking Down the Recipe for Success\u201d What systems would you go back and put into place sooner?

I would have tested everything before doing a full scale launch.

What strategy would you recommend new business owners focus on to best ensure success?
  1. Surround yourself with great people
  2. Plan for things to take longer and cost more than you expect
  3. Take action
How best to connect with Julie: