BROADCASTS.com

Published: April 8, 2016, 8 a.m.

Brad is the founder of Baldridge College Solutions, a Certified Financial Planner, and a member of the Financial Planning Association. He helps parents of high school students plan and pay for college using strategies such as merit aid, need-based aid, tax planning, savings and investing for college, negotiating with colleges, scholarships, and loans. Brad has helped hundreds of families plan and pay for college. He has provided in-depth college plans resulting in increased financial aid, scholarships, identification of the right schools at the right price, and better loans. Brad\u2019s expertise is also featured weekly on his podcast, Taming The High Cost of College.

\nSecret \u2013 timesaving technique\n

Brad spends his time working directly with his clients -- spend your time on what's important for you to do and delegate everything else. ONWARD!

\nDaily habit that contributes to success\n

If you're on top of your industry, you can take advantage of its changes -- Brad reads to stay on top of the constantly changing financial industry.

\nCould have ruined your business \u2013 but now \u2013 an invaluable learning experience\n

Brad and his college planning program were being turned away by high schools -- and Brad tells the whole story here.

\nMost critical skill you think business owners need to master to be successful\n

"Be able to communicate your value to people that don't know they need you."

\nMost influential lesson learned from a mentor\n

"Understand a niche -- if you do everything, you do nothing." \xa0

\nFinal Round \u2013 \u201cBreaking Down the Recipe for Success\u201d\nWhat systems would you go back and put into place sooner?\n

I would have understood and gotten involved with social media sooner.

\nWhat one strategy or \u201crecipe\u201d would compound into big wins for business owners?\n

Recognize when something is repetitive, and then build a system.

\nHow to exceed expectations and add the most value?\n

An individual would both plug into systems and be able to build new ones.

\nWhat strategy would you recommend new business owners focus on to best ensure success?\n

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1. Be able to communicate your value
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2. When the going gets tough -- keep going
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\nHow best to connect with Brad:\n

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• Website: www.tamingthehighcostofcollege.com
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