Episode 204: Do it the way you want to do it, with Vera Fischer.

Published: March 31, 2016, 8 a.m.

Vera Fischer was born in Frankfurt, Germany and immigrated to the United States. She grew up on the edge of poverty in Florida. In 1993, she landed her first position in advertising at GSD&M. After several positions in various agencies in Austin, Texas she moved over to the client side as Director of Marketing for a public software company, Forgent Networks. Three years later, while on maternity leave, she was laid off in a corporate restructuring. Vera immediately started 97 Degrees West \u2014 her own agency in Austin \u2014 the day she received the news. 12 years have gone by and they have been filled with ups and downs \u2014 but through it all \u2014 97 Degrees West has grown to become an international award winning agency.

\nSecret \u2013 timesaving technique\n

Vera gets up at 5:30 every morning and eases into her morning -- start the day off in a place of calm. ONWARD!

\nDaily habit that contributes to success\n

Never forgo your health for your business -- Vera goes to pilates in the middle of the day, three times a week.

\nCould have ruined your business \u2013 but now \u2013 an invaluable learning experience\n

Vera merged her agency with another business -- and two years later her partner just left -- and Vera tells the whole story here.

\nMost critical skill you think business owners need to master to be successful\n

"The ability to compartmentalize is critical."

\nMost influential lesson learned from a mentor\n

"I'm going to do it the way I want to do it." \xa0

\nFinal Round \u2013 \u201cBreaking Down the Recipe for Success\u201d\nWhat systems would you go back and put into place sooner?\n

I knew the systems I would need from working in other agencies -- and one of the most crucial was QuickBooks.

\nWhat one strategy or \u201crecipe\u201d would compound into big wins for business owners?\n

You have to follow through and commit.

\nWhat strategy would you recommend new business owners focus on to best ensure success?\n
    \n
  1. Sleep -- you have to sleep
  2. \n
  3. Exercise
  4. \n
  5. Have faith that whatever journey you're, you will get there
  6. \n
\nHow best to connect with Vera:\n\n

\xa0 You can also find us here: ----- OnwardNation.com -----